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R.J. Walker Marketing Program

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2022 Marketing Program

Throughout seven decades, plumbing, heating and HVAC professionals in Northeast Pennsylvania have come to trust R.J. Walker for great products, unbeatable service, and unmatched expertise.  We also know that it’s never been more important to provide our customers with valuable technical information.  Our R.J. Walker Digital Signage TV Network has proven to be very effective in providing this information and our customers just love it.

Our digital signage network gets noticed; continuously delivering product information, tech tips, promo information, along with news, sports, and weather, at the counter.  Now, imagine our thousands of counter customers viewing videos, promotional information, and tech tips about YOUR products, every day, right at the point of sale.  Your participation in our Digital Signage TV Network helps us increase demand and sales of your products.

To manage our digital signage marketing program, we have teamed with Distributor Marketing Management, the industry leader in digital signage.  Their experienced design team stands ready to work with you to help maximize your investment in supporting our program.  Please use the convenient form below to confirm your company’s digital signage marketing program commitment level.

Advertising space on the  R.J. Walker TV Network is limited so please respond to John Walker via email to jlwalker@rjwalker.com by Friday, February 11, 2022.

If you have any questions on how the program works, please contact Distributor Marketing at 440-219-0038, or email at john@distributormarketing.net.

Why Digital Signage Works...

Digital Signage gets noticed. Research confirms that 70% of counter customers notice digital signage, which is 3x more than traditional in-store signage*

Video messages about your products are targeted toward HVAC technicians and contractors that use your products every day

Digital signage is the best and fastest way to get information out on new products

Digital Signage cuts through the clutter and delivers the right message, every time

Videos tech tips help create demand for your products in a new and exciting way

*2017 Media Matters DSF / YCD Case Studies

  • PREMIER PARTNER LEVEL


    • “R.J. Walker TV Network Powered by… ____________” ad placement
    • Minimum of 250 digital advertising spots played each month at R.J. Walker counters
    • Category exclusive primary digital signage ad placement (video, tech tip, etc.) with customized content
    • Preferred placement of advertising content combined with R. J. Walker cross-selling & promotional messages
    • A limited number of Premier TV Network Partner Level spots are available, so space is limited

  • PREFERRED PARTNER LEVEL


    • Minimum of 150 digital advertising spots played each month at R. J. Walker counters
    • Preferred placement of advertising content combined with R.J. Walker cross-selling & promotional messages
    • A limited number of Preferred Partner Level spots are available, so space is limited

  • SIGNATURE LEVEL


    • Minimum of 50 digital advertising spots played each month at R.J. Walker counters.
    • Secondary placement of advertising content combined with R.J. Walker cross-selling & promotional messages
  • Digital signage is a great way to promote new products. Even if your company has little or no traditional video advertising content, no problem. The design team at Distributor Marketing can help create the ideal content for you, to help maximize your investment in the R.J. Walker digital signage marketing program.

    If you have any questions, please contact John Anderson from Distributor Marketing at 440-219-0038, or email at john@distributormarketing.net
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